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'Hertz Electrifies' launches in Denver

Hertz has announced a new public-private partnership initiative, Hertz Electrifies, aimed at accelerating the transition to EVs, while creating economic opportunity and environmental benefits for communities. 
By James Foster January 25, 2023 Read time: 2 mins
Hertz will expand its EV fleets and support new public charging infrastructure through partnerships with BP Pulse and others
Hertz will expand its EV fleets and support new public charging infrastructure through partnerships with BP Pulse and others

In partnership with mayors across the US, Hertz will bring its EV fleet to American cities, while supporting the build out of charging infrastructure. It will create educational and training opportunities for high-quality jobs in a new era of mobility and engaging with local organisations to extend the benefits of electrification to underserved communities. 

"I can think of no better partner in Hertz's shift towards electrification than America's cities, where innovation is happening,” said Hertz CEO Stephen Scherr. “Hertz is proud to launch Hertz Electrifies in partnership with the city of Denver, which is fast becoming a centre for sustainability under the leadership of Mayor Michael Hancock."

Through the initiative, Hertz aims to bring up to 5,200 rental EVs to Denver, for availability to Hertz customers and rideshare drivers. It will also increase charging capacity at Denver International Airport and at Hertz locations through installation of a mix of Level 2 and fast chargers. In partnership with BP Pulse, a global high-speed electric charging network, it will support the installation of publicly accessible EV chargers across neighbourhoods in Denver. The initiative will also share telematics from Hertz's fleet of connected cars to help inform public charging infrastructure planning.

"This partnership with Hertz will provide invaluable data about where we need charging infrastructure the most, as well as provide new opportunities with this new technology to create good-paying jobs for our current and future workforce," said Denver Mayor Michael B. Hancock. "Electric vehicles can benefit every community in Denver, and we're proud to work with Hertz to ensure that electrification opportunities reach across the city."

"This is integrated energy in action," said Denver native and BP America chairman and president Dave Lawler. "BP is transitioning for a lower carbon future, and our partnership with Hertz to roll out gigahub charging in the US will help the world do the same. Dynamic urban centres like Denver are a priority focus – and we're just getting started.'"

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